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August 19, 2011 - The U.S. Patent and Trademark
Office has issued
Boyd Specialty Sleep two new patents related to the
company’s exclusive Sleep Metrics™ in-store mattress and
pillow selection system.
The new patents for Boyd’s Sleep Metrics assessment
technology, originally developed in 2008, bring to more
than 30 the total number of patented products,
components, processes or systems the innovative
specialty producer has developed since its founding in
1977.
The newly issued Patent Nos. 7,937,238 and 7,937,239,
along with an earlier 2008 patent, enable retailers to
help their customers select not only the right mattress
but also the right complementary components like
sleeping pillows, mattress protectors or massagers.
According to president Denny Boyd, the new “238”
patent is directed primarily to pillow selection alone
with mattress criteria either inputted or measured. The
new “239” patent relates to mattress selection with
pillow criteria.
The 2008 Boyd patent (U.S. No. 7,467,058) dealt with
mattress selection without requiring pillow criteria.
“Taken together, these patents enable shoppers to
quickly and easily find a pillow and/or matching
mattress, as well as other bedding products that best
fit their sleep characteristics and individual
preferences,” Boyd explained.
“The technology also assists retailers in improving
their service to customers, increasing the number and
quality of their transactions, and reducing or
eliminating comfort returns.”
Explaining the basic Sleep Metrics process—now in use
at many U.S. mattress and furniture outlets including
his own local chain of Bedroom Stores—Boyd said a
diagnostic air mattress is interfaced with a
touch-screen kiosk and computer system to gather
specific information on a customer’s body type, sleep
style and special needs.
The Sleep Metrics software processes the customer’s
responses—including any information from the diagnostic
mattress—and generates a list of recommended,
complementary products that best meet the shopper’s
needs.
“Ultimately, the Sleep Metrics system creates a more
consultive and professional experience for the shopper
and enhances the selling skills and success of the
retail sales associate,” Boyd said.
Boyd Specialty Sleep dedicates itself to quality,
innovation and excellence in a range of highly
diversified specialty sleep products and accessories.
The company is strategically focused on consumer health
and safety and on the environmental impact of its
products and processes.
To learn more, visit
www.boydspecialtysleep.com. |
