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July 22, 2010 – Today,
Jacuzzi Inc. celebrates the
nationwide launch of luxury
bedding products that extend the
Jacuzzi® brand name beyond
hydrotherapy. Under the terms of
a licensing agreement, JelSleep
LLC will manufacture and market
a variety of upscale products
under the Jacuzzi™ Bed
Collection mark.
Jacuzzi™ Bed Collection
mattresses feature a proprietary
comfort layer comprising
JelSleep™ technology combined
with latex. This exclusive
comfort layer is available over
four different support structure
options: engineered foam,
individually wrapped coil, latex
or an adjustable air core that
allows the consumer to
independently adjust the
firmness in the head, lumbar and
foot sections of the sleep
surface. In addition, the
Jacuzzi™ Bed Collection offers
adjustable bed frames, pillows
and sheets.
“We have looked at a number of
Jacuzzi® brand extensions over
the years to equate the luxury
and relaxation experience that
made our brand famous. This is
the first system that captures
the Jacuzzi® brand experience
while you sleep,” notes Jacuzzi
Group Worldwide CEO, Tom Koos.
“We are very excited to be
working with JelSleep LLC and
look forward to the experience
they bring in the luxury bedding
product category.”
“We have found a great partner
in Jacuzzi who reflects the same
commitment to product
excellence, health and
well-being that is at the heart
of the Jacuzzi™ Bed Collection
product line,” notes Rick
Feingold, President of JelSleep
LLC.
The Jacuzzi™ Bed Collection
features the new proprietary and
revolutionary JelSleep™
material, the main ingredient in
the new comfort layer,
incorporating a patented
technology. It automatically
bio-adjusts to different body
shapes and body temperatures at
the same time, creating the
ideal sleeping environment.
Research has shown that
temperature plays a pivotal role
in sleep. Experts note that
during sleep, the body naturally
tries to cool down to a lower
set point. As the body lowers
its core temperature, heat is
released through the
extremities.
JelSleep™ technology assists in
the temperature reduction
process, using its
heat-diffusing properties to
draw excess heat away from the
body and dissipate it away from
the comfort layer. The self
adjusting system allows each
individual body to fulfill its
own natural desire to lower its
temperature when sleeping, a
critical factor in getting the
quality sleep necessary to
regenerate the body and mind for
the next day, according to
Feingold.
The unique JelSleep™ material
stretches in all directions
allowing it to conform to the
body without causing it to sink,
for optimum body support and
proper spinal alignment.
Additionally, JelSleep™
distributes weight evenly,
relieving pressure and reducing
the body’s need to reposition
itself, allowing sleepers the
opportunity to wake up free of
aches and pains. JelSleep™ also
responds to weight shifts
immediately, allowing each
sleeper to change positions
without disturbing his or her
partner. By eliminating endless
body movement, both sleepers are
better able to enter and
maintain deep, restorative
sleep, says Feingold.
About Jacuzzi Group Worldwide
Jacuzzi Brands Corp., d/b/a
Jacuzzi Group Worldwide, through
its subsidiaries (including
Jacuzzi Inc.), is a global
manufacturer and distributor of
high quality and innovative
branded bath, plumbing and
backyard products for the
residential, commercial and
institutional markets. Product
offerings include whirlpool
baths, outdoor hot tubs,
showers, sanitary ware, bath
tubs, as well as fixtures and
accessories. These products are
marketed under our portfolio of
brand names, including the
flagship JACUZZI® brand as well
as, SUNDANCE®, and ASTRACAST®.
Retailers who wish to carry
the Jacuzzi brand JelSleep
should contact:
JelSleep LLC
Rick Feingold
847-441-3222
rick@jelsleepbeds.com.
Learn more at
www.jacuzzi.com. |
