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Natura World Announces Acquisition of NexGel™ OrthoGel™ Technology Provides Superior Pressure Relief Across the Entire Body


August 30, 2009 - Natura World Inc.™ recently announced that on August 19, 2009 the company acquired NexGel™, the leading manufacturer of gel mattresses. Natura plans to expand distribution of gel mattresses, toppers and pillows across Canada and the United States.



NexGel™ mattresses, made with Ortho-Gel™ technology, are innovative in their ability to provide superior pressure relief across the entire body.


Constructed from a honeycomb of hollow columns made from an ultra-strong and solid, rubber-like material, Nex-Gel™ mattresses support and cradle the entire body. In higher pressure-point areas of the body (hips and shoulders), the columns simply buckle (or get out of the way) while lighter areas (thighs and lower back) are ergonomically supported.


Gel technology has been used with great success for more than 10 years in hospitals (and the medical field in general) to treat patients who spend long periods of time in bed and are prone to bed sores and blood clots. Gel does not heat during use, does not change in firmness and there is virtually no motion transfer.


“We’re excited to be embarking on this new venture as the manufacturer of NexGel™ bedding products because of how the technology aligns with our mission statement,” said Ralph Rossdeutscher, President of Natura.


Natura’s Mission Statement “To help our customers achieve a superior night's sleep, alleviate pain, and increase comfort through unique and exceptional sleep systems that aid overall health and well-being. With our commitment to excellence in service, quality, and attention to detail, we will serve our customer with the greatest care, with the intention of helping them sleep better and live better.”


Retailers interested in finding out more information on NATURA WORLD should phone 1-888-628-8723 ext. 250 or e-mail Julia Rosien at Please visit for more information.


About Natura World

Founded 15 years ago by the Rossdeutscher family, Natura is committed to nurturing healthy bodies, souls and planet through healthy sleep systems. By providing a nourishing night’s sleep through sustainable, earth-friendly materials and manufacturing, Natura truly is where nature meets nurture. It’s not a trend. It’s about aligning personal values with everyday actions. A good night’s sleep makes for happier, healthier people and ultimately a better planet.


Please visit for more information.


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