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January 22, 2010 - On Monday,
February 1st, at the Las Vegas
World Market Center,
Natura World welcomes guests
to a special event highlighting
the importance of transparency
in the mattress industry. The
event begins with a small
cocktail reception at 4p.m. and
follows with a panel discussion
featuring a representative from
ISPA, the SSA and Cargill as
well as two retailers.
Ralph Rossdeutscher, president
of Natura World - a trusted
leader in natural bedding
solutions, will lead a
discussion on the transparency
ideals that are changing the
mattress industry. Natura
believes accessibility of
information is more than a trend
or a corporate philosophy – it’s
sound business practice.
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Discover how Natura is
pushing the boundaries of an
industry struggling with
communicating transparency
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Meet
leaders who set high
standards of communication
excellence and are committed
to making information
accessible and
understandable to consumers
“Many companies market to the
green consumer but it’s a
struggle to measure product to
product,” says Julia Rosien,
Communications Director for
Natura World Inc. “We have 8 lbs
of wool in every queen size
organic mattress we make. Who
else gives out information like
that to help consumers
comparison shop?”
The World Market Furniture Show
is open to people and companies
in the Furniture Industry, but
Natura would like to invite
anyone interested in the issue
of transparency to the event.
They’ve invited all of their
Facebook fans (more than 1,000).
The event will be held at the
World Market Center located at
455 S. Grand Central Pkwy, Las
Vegas, NV. To learn more about
Natura World, please visit
www.Natura.com. |
