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 November
10, 2009 -
Organic Mattresses, Inc.
(OMI) was tapped by Los
Angeles-based sustainable real
estate developer REthink
Development to furnish the Alice
Cooper and David Bowie themed
apartments. The apartments are
part of a four-week showcase to
celebrate the completion of
Lofts@Cherokee Studios, a former
Hollywood recording studio
converted into a 12-unit
live/work loft development that
is expected to achieve LEED
Platinum certification from the
USGBC. This accomplishment will
mark the space as the first
building of its kind on the West
Coast.
“This program is a great example
of public education and showing
average consumers that they have
the ability to effect
environmental change,” said OMI
President and CEO Walt Bader.
“Beyond buying a Prius or
shopping at an organic grocer,
each of us can do more to create
a natural living environment. In
the home furnishing space, we
are proud the developers chose
OMI to represent all the
benefits of organic bedding.”
Leading Los Angeles designers
underscore the development’s
future as a green building
landmark and commemorate
rock-royalty who recorded at the
former studio, such as Alice
Cooper, David Bowie, Aerosmith
and Madonna by designing themed
spaces, melding music with
sustainable design. This special
showcase will run from now
through Nov. 19, with public
tours held every weekend.
Proceeds from the public tours
will benefit charity partner
Habitat for Humanity of Greater
Los Angeles.
OMI, through their retail
partner, Southern
California-based Custom Comfort
Mattress is outfitting the Alice
Cooper room with their
OrganicPedic® Terra mattress.
Four OrganicPedic® 100% Natural
Rubber Latex pillows will
decorate David Bowie’s room and
show-goers can view an
OrganicPedic® Flora mattress and
an OrganicPedic® Terra mattress
in the model room.
Over the past few months OMI has
developed a mattress collection
priced competitively, enabling
more families to enjoy the
health and wellness benefits of
a better night’s sleep on a
purely organic mattress. With
entry level price point at
$1,595 for a queen size, OMI is
making organic more accessible
and is doing for organic
mattresses what Toyota did for
electric cars.
An industry leader in organic
bedding, OMI has the most
third-party certifications for
raw materials, factory
processing and finished-product
testing, including being
Greenguard Indoor Air Quality
Certified® in the category of
children and schools. All OMI
products are made by expert
artisans at OMI’s
Eco-Factory™—the first Global
Organic Textile Standard (GOTS)
certified eco-factory in North
America, a chemical-free,
smoke-free and fragrance-free
environment. An exclusive
ozone-sanitization process is
used to help protect against
potential contamination from
molds, yeasts, pollen, and
bacteria. OMI’s commitment to
maintaining a pure environment
runs so deep that its employees
do not smoke, wear fragrances,
or use fabric softeners on their
clothing.
OMI mattresses and accessories
are made and sourced in the U.S.
and is a full-circle
environmental company that
proudly uses organic raw
materials from American organic
farmers and industries. Doing
so supports American farmers and
prevents the risk of
contamination from foreign-based
impurities and import fumigants,
as well as reducing the
environmental impact and carbon
footprint involved in global
transportation.
For more information, visit
www.organicpedicbyomi.com.
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