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October 14, 2009 - Mattress
Firm and
Protect-A-Bed, today
announced their plans to launch
a campaign to raise money for
the Pancreatic Cancer Action
Network. During the month of
November, Mattress Firm and
Protect-A-Bed will donate a
portion of the proceeds for each
mattress protector (made by
Protect-A-Bed) that is bought
from a Mattress Firm store to
the foundation. The two
companies have chosen to run
this program throughout the
month of November to correspond
with the national pancreatic
cancer awareness month.
Pancreatic Cancer is the fourth
leading cause of cancer related
deaths in the United States.
Unfortunately, the discovery of
new cases is rising instead of
falling. Pancreatic Cancer has
the highest mortality rate of
any of the major cancers with
only 5 percent of those affected
surviving longer than five
years. The Pancreatic Cancer
Action Network is a nationwide
network of people dedicated to
working together to advance
research, support patients and
create hope for those affected
by pancreatic cancer (www.pancan.org).
Karrie Forbes, VP of Marketing
for Mattress Firm, said about
the month-long program,
“Mattress Firm is proud to be
partnering with Protect-A-Bed to
contribute to such a worthy
cause. As part of our purpose
to improve lives one night at a
time; it is extremely important
that we are committed to serving
not only our customers, but our
communities through hands on
involvement and philanthropic
efforts to worthwhile
endeavors. Pancreatic Cancer
takes far too many lives every
year, and we hope that our
contributions can aid in the
effort for medical breakthroughs
in prevention, diagnosis and
treatment.”
A similar sentiment is expressed
by the executive team at
Protect-A-Bed, "Protect-A-Bed
has been a long-time supporter
of pancreatic cancer research,"
said James Bell, CEO of
Protect-A-Bed. "Now that we are
joining forces with Mattress
Firm and the Pancreatic Cancer
Action Network for this special
in-store promotion, I am
confident we will help put
researchers one step closer to
finding a cure for one the
nation's deadliest forms of
cancer."
About Mattress Firm
Houston-based Mattress Firm is
one of the nation’s premier
specialty bedding retailers,
offering a broad selection of
both traditional and specialty
mattresses from leading
manufacturers, including
Tempur-Pedic, Sleep to Live,
Sealy, Simmons, Stearns & Foster
and Serta. Founded in 1986,
Mattress Firm’s purpose is to
improve lives one night at a
time. With more than 525 stores
across 21 states, Mattress Firm
offers consumers the benefit of
highly-trained, knowledgeable
sales professionals, a broad
product offering and competitive
prices in an attractive and
comfortable store environment.
About Protect-A-Bed®
Protect-A-Bed® offers consumers
a complete line of protective
bedding products to create a
Healthy Sleep Zone. The unique
technology featured in
Protect-A-Bed’s mattress and
pillow protectors was developed
in South Africa in 1980 before
the company was officially
established in the United States
in 2000. Now selling in 27
countries, Protect-A-Bed is a
worldwide leader in mattress
protection innovation. The
company developed the
proprietary Miracle Membrane®
and patented Bug Lock®
three-sided zipper system with
Secure Seal®, which help create
a dry, bed bug free,
anti-allergy sleep zone for
people of all ages.
Protect-A-Bed products are
listed as a Class 1 Medical
Device with the Food and Drug
Administration and have received
the Good Housekeeping Seal.
For more information, visit
www.protectabed.com. |
