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Serta and Ergomotion Announce Partnership to Produce

the Serta® Motion Perfect Adjustable Foundation

 

 

March 20, 2009 - In mid-March Serta International announced a new partnership with Ergomotion, a Santa Barbara CA based adjustable bed manufacturer, to produce the Serta® Motion Perfect Adjustable Foundation.

 

“The Serta Motion Perfect Adjustable Foundation is designed to appeal to a new generation of consumers that may not have considered an adjustable foundation before,” says Bob Malin, Vice President of Licensing for Serta. “Today’s consumers are concerned about health and wellness; but they also want advanced features and an aesthetic appeal. This new Serta adjustable foundation delivers all of this.”

 

Among the advanced features are a pre-set zero gravity position, a massage option with varying levels of intensity and a wireless or wired backlit remote. Additionally, the fit and finish make it look like a traditional box spring so no one other than the purchaser has to know it is an adjustable base.

 

“Serta retailers can now offer a Serta-branded power foundation that will promote Serta mattress sales while delivering more profit to their bottom line,” says Kelly Clenet, President of Ergomotion. “We are proud to partner with Serta to offer this exciting new program to Serta’s retail partners.”

 

For additional information about the Serta Motion Perfect Adjustable Foundation, please call 805-622-3151.

For additional information about Ergomotion, please visit www.ergomotion.us.

 

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