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May 4, 2010 - In late April
Simmons Bedding Company and
environmental lifestyle
specialist and media personality
Danny Seo joined forces to help
the millions of Americans who
suffer from sleep disturbances
as a result of allergies.
Although most people equate
allergies with hay fever and
outdoor triggers such as pollen,
indoor allergens are also a
major problem. Indoor allergens’
effect on sleep is
profound—allergy sufferers may
experience insomnia or
difficulty breathing during the
night; plus, allergies can
increase the tendency to snore.
Thankfully, Simmons and Seo, who
have partnered to create the
Natural Care® collection of
eco-friendly mattresses and
pillows, were offering allergy
sufferers some relief with a
list of tips for reducing
allergens in the bedroom. This
Simmons /Seo consumer campaign
was promulgated on Earth
“For people with allergies,
Earth Day is the perfect time to
consider how a greener, more
natural bedroom environment may
help alleviate allergy
symptoms,” said Seo, author of
the Simply Green book series. “A
good night’s sleep is an
important element of overall
health, and many individuals may
be experiencing diminished sleep
quality due to allergens in
their mattresses, pillows or
drapes. Eliminating
symptom-triggering items and
replacing them with products
that naturally resist allergens,
such as a Natural Care® mattress
from Simmons, may help a person
obtain more restful sleep.”
For consumers looking to create
a more hypoallergenic bedroom,
Simmons and Seo have the
following suggestions:
•
Bed basics. Look for mattresses
that contain natural materials,
such as natural latex or foams
made with plant-based sources.
Natural latex, found in Simmons’
Natural Care® collection, is
innately hypoallergenic and
resists the dust mites, mold and
mildew that can trigger indoor
allergies.
•
Freshen the pillows. Natural
latex or synthetic pillows will
naturally resist dust mites but
should still be replaced every
two years. To maintain healthy
pillows in between purchases,
freeze them overnight to kill
dust mites.
•
Dress the bed properly. Choose a
cotton mattress pad to protect
your mattress. Opt for organic
cotton or natural fiber sheets,
particularly those made with
sustainable practices, which may
also help with allergies and
chemical sensitivities.
•
Clean the air. Some air
purifiers may emit ozone, a
pollutant that can aggravate
allergies, back into the air.
Instead, use houseplants to
naturally clean the air. Pick
plants that thrive on neglect,
like spider plants or ivy, and
boost their natural metabolizing
properties with a plant
purifier.
•
Pick your paint. Select paint
with zero volatile organic
compound, or VOC, emissions.
Among other symptoms, the U.S.
EPA advises that VOCs may cause
nose and throat irritations,
headaches and allergic skin
reactions.
•
Keep it natural. Avoid fragrant
sheet sprays, candles and air
fresheners that “mask” odors by
coating the inside of your nose
with a chemical. Try room sprays
made from essential oils
instead.
"Buying old furniture at a flea
market or yard sale can be a
great way to go green, but
mattresses are one item that
should not be reused,” added Seo.
“By purchasing a mattress made
with new, more natural
materials, consumers can feel
confident that they are making a
healthy and environmentally
responsible choice.”
Simmons’ Natural Care® mattress
collection is available at a
variety of bedding and furniture
retailers across the United
States. To celebrate Earth Day
and the growth of eco-friendly
sleep, Simmons is introducing
the new Natural Care® by Danny
Seo™ Forevergreen™ model at JC
Penney this month. The new model
allows consumers to experience a
quality green mattress at an
unbeatable price. For more
information about the Natural
Care® collection, visit
www.naturalcarebed.com.
About Simmons Bedding Company
Atlanta-based Simmons Bedding
Company is one of the world's
largest mattress manufacturers,
manufacturing and marketing a
broad range of products
including Beautyrest®,
Beautyrest Black®, Beautyrest®
NxG®, Beautyrest Studio™,
BeautySleep®, ComforPedic by
Simmons™, Natural Care® and
Beautyrest Beginnings™. Simmons
Bedding Company operates 19
conventional bedding
manufacturing facilities and one
juvenile bedding manufacturing
facility across the United
States, Canada and Puerto Rico.
Simmons Bedding Company also
serves as a key supplier of beds
to many of the world’s leading
hotel groups and resort
properties. Simmons Bedding
Company is committed to
developing superior mattresses
and promoting a higher quality
sleep for consumers around the
world.
For more information, visit
Simmons Bedding Company’s Web
site,
www.simmons.com. |
