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May 4, 2009 -
The non-profit
Specialty Sleep Association
(SSA) today announced that
Simmons Bedding Company
(“Simmons”), one of the nation’s
top bedding manufacturers, has
joined the organization, which
helps educate consumers,
retailers and manufacturers on
“The Future of Sleep.”
Simmons, which manufactures both
innerspring and specialty
bedding products, is known for
incorporating innovative
technologies into its mattresses
and is increasingly adding
natural components to its
bedding lines.
"The SSA is thrilled to welcome
Simmons, one of the country’s
top mattress manufacturers, to
our organization,” said Dale
Read, president. “Simmons
is taking an active role in the
SSA’s Green Initiative
Conference on May 8 as Anne
Kozel, specialty sleep brand
director, Simmons, will address
the attendees as part of a
manufacturer’s panel focusing on
‘Defining the ‘Green’ Issue ---
What Direction are We Taking.’”
"We are very excited to join the
Specialty Sleep Association and
to help expand the awareness of
the Specialty category,” said
Scott Smalling, president of
Simmons’ specialty products
division. “Simmons is
committed to this category with
our ComforPedic® and Natural
Care® brands, and we intend to
continue to expand our offerings
to meet the ever changing needs
of today’s educated customers."
The Specialty Sleep Association
(SSA) Green Initiative
conference takes place on May 8
at the Hyatt Regency Coconut
Point, Bonita Springs, Fla.
The SSA Green Initiative is a
process designed to identify,
define and standardize how
mattress manufacturers and
retailers label “green” and
natural sleep products.
The ultimate goal will be to
create a certification program
based on existing, accepted
standards and to define terms
such as "green,” “natural,”
“all-natural” and “organic."
Registration for the conference
can be found at:
www.sleepinformation.org/contactnew/GREEN.html.
Atlanta-based Simmons Bedding
Company (www.simmons.com)
is one of the world's largest
mattress manufacturers,
manufacturing and marketing a
broad range of products
including the Beautyrest®,
ComforPedic by Simmons™, Natural
Care®, BeautySleep® and
Beautyrest Black® brands.
Simmons operates 19 conventional
bedding manufacturing facilities
and two juvenile bedding
manufacturing facilities across
the United States, Canada and
Puerto Rico.
Simmons also serves as a key
supplier of bedding to many of
the world's leading hotel groups
and resort properties. Simmons
is dedicated to developing
superior mattresses and
promoting a higher quality sleep
for consumers around the world.
Over the past several months,
the SSA has succeeded in
attracting other new members to
its group, such as Sealy,
Organic Mattress, Inc.,
TempurPedic, Leggett & Platt,
Englander, Natura World,
Hollandia, Lilly Management,
Comfortaire, and Latex
International, among others.
Founded in 1995, the Specialty
Sleep Association (SSA) is a
national not-for-profit
organization created to
facilitate the growth and
positive awareness of the
specialty sleep category. Its
members develop and/or sell
specialty sleep products,
including air, flotation, latex,
foam and adjustable sleep
surfaces, and related
merchandise. SSA membership is
comprised of more than 100
manufacturers and retailers
ranging from small, family-owned
businesses to large
corporations.
Companies interested in
learning more about air, water,
memory foam, latex, gel,
adjustable beds and green or all
natural sleep products should
contact SSA Executive Director
Tambra Jones,
tambra@sleepinformation.org.
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