SSA Board Chairman Pascal Roberge attended and sent in a positive review.
A few weeks ago, I had the privilege to attend the Sleep Summit in beautiful Bentonville, Arkansas.
The event was attended by a dynamic group of influential retailers, industry suppliers and sleep experts, getting together to build momentum and elevate how we all provide products so essential to better living.
For 2 days, Mark Kinsley and THE FAM had a fantastic line-up of speakers covering a variety of topics. The focus was on better sleep and how retailers can better communicate its benefits through sales education, rigorous merchandising and new technologies.
Consumers are visiting retail stores seeking a better night’s sleep. It’s up to all of us to help them with the right knowledge and products.
I’m already looking forward to the next event and I strongly recommend my fellow industry suppliers to consider adding this event to their calendar!
Exploring Bentonville, home of the US Mountain Biking National Team. Mark DesJardin, Avocado Green Brands; Alex Freiria, Ergomotion; Pascal Roberge, Beaudoin Beds
