SSA Survey Asked "Are You Coming to Summer Las Vegas Market?"

Las Vegas Market:  August 30 - September 3, 2020

Las Vegas Market: August 30 - September 3, 2020

For the past couple of weeks the Specialty Sleep Association has been receiving responses to a 2-question survey they emailed to over 4000 of their showroom attendees. Attendees were mostly retailers, however there were some manufacturers, suppliers and reps in the mix. “We had a 15% return, so we feel it is a pretty strong indicator of what our attendees are thinking about the upcoming market.”, said SSA Executive Director Tambra Jones. “The response was not very encouraging.”

Of the 700 responders, 63% said NO to attending the Summer Las Vegas Market, 19% said YES, and 18% said MAYBE.

The survey finished before the latest COVID shut-down in California. The virus numbers are reportedly spiking and it is difficult to gauge what the travel climate might be like in late August. Based on the number of attendees recorded in the SSA showroom in July 2019, the projection would be that between 60 and 100 companies could visit our showroom during this upcoming market.


“We have six companies who have committed to exhibit with us at the Summer Market”, said Jones. “Our showroom will be open for the companies who wish to exhibit. We emailed the survey to give our exhibiting members the information they need to finalize their plans for Las Vegas. We want to go there knowing what we are up against.”

The second question in the survey asked whether or not the respondent would attend the January 2021 Las Vegas Winter Market. 49.9% said YES, 37.5% said MAYBE and only 12.6% said NO.

Show space is available with the SSA for the Summer Market. Click here for more information, or contact Jones at: tambra@sleepinformation.org